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How Much Does a New Website Cost?

The size, complexity, and purpose of a website, as well as the fees associated with its design, hosting, and domain, are all elements that can affect how much it costs.

As a tradesman in 2025, having a strong online presence is no longer optional - it's essential for growing your business. But one of the first questions many tradesmen ask is: "How much will a website cost me?" Let's break down all the costs and options available to help you make an informed decision.

Website Cost Overview

The cost of a website for tradesmen varies significantly based on your needs and approach. A basic DIY website typically runs between £100-£250 per year, while a professional small business website requires an upfront investment of £2,500-£10,000 plus annual maintenance fees of £150-£500. For those seeking a full-service custom website with advanced features, costs can range from £5,000-£20,000+ upfront, with annual maintenance starting at £500.

Website Costs: The Building Blocks

Essential Components

Every tradesman's website requires several fundamental elements. Let's examine each one in detail.

Domain Name Registration

Your domain name serves as your digital address. Most .co.uk domains cost between £10-£15 annually, while .com domains typically range from £12-£20 per year. Some premium domain names, particularly those containing popular trade-related keywords, may cost significantly more. Consider securing variations of your domain name to protect your brand identity.

Web Hosting Services

Web hosting comes in several tiers, each suited to different needs. Shared hosting, ideal for most small trade businesses, costs between £50-£150 annually. As your business grows, you might consider VPS hosting (£200-£400 per year) or dedicated hosting (£400-£1000+ annually). Cloud hosting offers another alternative, with costs varying based on your usage patterns.

SSL Certificate Protection

Security remains paramount for any business website. While free SSL certificates are available through services like Let's Encrypt, many businesses opt for paid certificates. Basic SSL protection typically costs £50-£100 annually. Many quality hosting packages now include SSL certificates as standard.

Website Design Considerations

Website design costs vary dramatically based on your approach. A basic template design might cost nothing when using a website builder, or up to £500 for premium templates. Custom template modifications typically range from £600-£1500. Brand identity integration adds another £500-£2000 to the project.

Content Creation

Professional content creation represents a significant investment in your website's success. While writing the content yourself costs nothing but time, professional copywriting services charge £50-£150 per page. Professional photography of your work and team ranges from £300-£1000. Video production starts at £500, while virtual tours of your workspace or completed projects typically cost £200-£500.

Website Creation Options

DIY Website Builders

Modern website builders offer an affordable entry point for many tradesmen. Let's examine the major platforms and their offerings.

GoDaddy

GoDaddy's Website Builder provides three tiers of service, starting at £6.99 monthly for basic features and scaling up to £14.99 monthly for premium services. Their platform includes AI-powered design tools and built-in SEO features.

Wix

Wix offers plans ranging from £11-£17 monthly, with their platform particularly noted for its extensive template selection and robust app marketplace for adding functionality.

Squarespace

Squarespace, known for its visually striking templates, starts at £13 monthly for personal use and £21 monthly for business features. Their platform excels in creating portfolio-style websites ideal for showcasing your work.

Weebly

Weebly provides a simpler interface at £7-£26 monthly, making it particularly suitable for those new to website creation.

Professional Web Design Services

Professional web design services typically offer tiered packages to meet different needs and budgets.

A basic package, ranging from £1,500-£5,000, typically includes a 5-7 page website with essential features like contact forms, mobile responsiveness, and basic SEO setup.

Standard packages, priced between £5,000-£10,000, expand to 10-15 pages and include advanced SEO optimisation, custom design elements, and more sophisticated lead generation features.

Starting at £10,000, Premium packages offer unlimited pages, full custom design, advanced functionality, and comprehensive marketing integration.

Making Your Final Decision

When choosing your website solution, consider your current business size, growth projections, and target market. Analyse your competition to understand the standard in your trade area. Define clear marketing goals and assess your technical capabilities honestly. While budget constraints play a crucial role, remember that your website represents your business online 24/7.

The implementation process typically follows a structured timeline. Planning requires 2-4 weeks to establish goals and requirements. Design takes 2-6 weeks to create the perfect look for your brand. Development spans 4-12 weeks depending on complexity. Testing ensures everything works perfectly over 1-2 weeks. Launch preparation takes about a week, followed by ongoing optimisation.

Do I use a freelancer or a professional website company?

The Freelance Approach

Freelance web designers typically charge between £30-£60 per hour or £200-£400 per day. Working with a freelancer offers several distinct advantages. You'll often receive more personal attention and direct communication throughout your project. The lower overhead costs usually translate to more competitive pricing, and freelancers frequently offer flexible payment terms to accommodate your business's cash flow.

However, working with a freelancer comes with certain considerations. A single professional can only dedicate limited time to your project, which might lead to longer completion timelines. During busy periods, you might face challenges getting immediate support or updates. Some freelancers may not possess all the specialised skills your project requires, potentially necessitating additional contractors for specific features.

Hiring a Website Company

Web design agencies typically charge between £120 to £5000+ for a website. While this represents a higher initial investment, website companies offer comprehensive service packages that often prove more cost-effective in the long run.

Basic services include dedicated project management, professional design and development, foundational SEO work and content implementation. Full-service agencies expand these offerings to include strategic planning, custom design work, advanced development capabilities, comprehensive SEO campaigns, professional content creation, social media integration, ongoing support, marketing services, and detailed analytics reporting.

Conclusion

While creating a basic website can cost as little as £100 annually using DIY builders, most successful tradesmen find that investing in a professional website delivers greater returns through increased leads and customers. Focus on value and return on investment rather than seeking the lowest cost option.

Your website serves as the digital storefront for your trade business. In 2025's competitive market, a well-designed, professional website can set you apart from competitors and help attract more valuable customers. Regular reviews and updates ensure your website continues to meet your business needs while staying competitive in our ever-evolving digital landscape.

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Matthew Ford

December 3, 2024

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